Your Cadence

How to use this: your client list goes dead from silence, not anger. Decide a light, steady rhythm of touches, then build it to run without willpower. A few genuine touches across the year keep the pulse alive.

1 · Your beat

How often you'll touch your Manifest (light enough to never annoy)

every 4 to 6 weeks, plus the personal moments

2 · Your touches

What you'll send across the year (check-in, tip, where-to-next, newsletter, birthday)

a quarterly check-in, a monthly newsletter, a happy-birthday note

3 · Make it run

Where it lives and what fires automatically vs. what you add by hand

cadence set in Tern; auto touches fire; I add a personal line

On the calendar: which tool, and each touch set as a recurring reminder (if it's not in your calendar, it doesn't exist)

Google Calendar; monthly check-in and quarterly note set to repeat; birthday sweep on the 1st

Put your Second Mate to work

Two prompts to try now. The full set is in the library, How to Prompt Your Second Mate. Swap the [brackets] for your details.

Design my cadence

Design a simple, sustainable stay-in-touch cadence for my past clients and warm leads. Light enough to never annoy, steady enough that no one forgets me. My niche: [NICHE]. My capacity: [HOURS/WEEK]. List the touches and the rough timing.

Draft a check-in

Write a warm, genuine check-in message to a past client, no hard pitch, that gives something useful and keeps me top of mind. My voice: [VOICE]. The client: [DETAIL FROM NOTES].

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